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Demonstrating your value – input, output, out-take and outcome measures
At the CIPR internal communication conference earlier this week I facilitated a short workshop on demonstrating your value. One of the topics my group got discussing was the types of measure you can use to assess your effectiveness and evaluate your impact as an internal communicator. As part of thi…
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The employee expo – a tactic with real potential
A couple of weeks ago I was invited by a large utility company to attend its annual employee exhibition. They’ve been doing one for years apparently – taking over an large exhibition hall for a few days and inviting their people (and suppliers) to come along for a few hours to see what’s going…
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Directory of Twitter tools for communicators
In line with my new found enthusiasm for Twitter (you can see my ramblings and follow me via the right hand column of this blog), here’s a really helpful post from Brian Solis in San Francisco – on the tool and the phenomenon. Better still, it’s written especially for comms people. Excelle…
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Singing the praises of corporate choirs
A few years ago Ernst & Young, the big 4 accountancy firm I used to work for, launched a corporate choir in London. It went down a storm as I remember, with employees signing up in droves to sing together in sweet harmony. Their occasional performances were also extremely popular with fellow emp…
Retro communication
Had an interesting meeting yesterday with Martin Loat, the guy behind Grasswhispers. At our consultancy Gatehouse we make a habit of keeping tabs on the latest developments in employee communications. We had heard a lot about the Grasswhispers service – which ‘broadcasts’ voice mes…
Digital storytelling – a great tool for internal communicators
Over the last few weeks we’ve been talking to a potential client about developing an internal communication campaign based around digital storytelling. It’s a great idea and one that’s got me really excited about the potential of this tool. As a way to engage employees, to cu…
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Responding to an employee survey
Over the last few weeks I’ve been talking to a number of people who have recently undertaken their first employee survey and are now grappling with the results. What they all want to know is how they should respond to it – what they should do to communicate the results and act on them. H…
Communication champions – top tips
I was speaking to someone yesterday about the valuable role champions or networks can play in delivering great programmes and extending the reach of an over-stretched comms team. I’ve always found these volunteer networks to be really helpful. They can add value in so many ways – as your…
Word of mouth..on steroids
Earlier today I bought a copy of Robert Scoble and Shel Israel’s excellent book, Naked Conversations (see ‘Recommended reads’ below left). It’s a book about blogging and how it’s changing the way businesses talk with their stakeholders. But it’s far from dull. Aft…
Mind mapping revisited
I’d forgotten what a fantastic process mind mapping is. I read Tony Buzan’s book years ago and was, for a short while, an avid user. Then I stopped. My reawakening came earlier today when I did some work with a client and another specialist supplier, M62 Visual Communications, on reviewi…